Genma started visiting day-cares, elementary schools, and nursing homes that used her pest control services as a fun way to give back to her customers during the holidays as Ms. Santa. As the years passed, she she was invited to visit the sick and shut in in hospitals who were not her customers. When her younger son became a Marine, many military families and the veteran community embraced her during the holidays as well as Ms. Santa.
Genma collects toys for young children, items for seniors and veterans year round from her customers who own businesses. In November and December, Genma visits schools and day-cares reading to them in her Santa Suit to show the spirit Christmas. Urban Outlook with April Eaton, a lifestyle regional CBS affiliate talk show, gives Genma a segment to discuss her work and give practical advice on buying toys for children that actually last beyond the holidays, educational, and age appropriate.
"It is no secret I sing Christmas songs year round," Genma said in a recent interview. She continued, "I am on mission to spread the love we feel, the joy in our hearts, the willingness to serve others at Christmastime year round. I hope it spurs individuals on to give a little more of themselves to help set examples for the next generation.
Tune in to Tom Joyner in your area to hear more about Living To Give Now and why Genma believes Christmas is 365 days a year!
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